Case Study: The Diary & Diary of a CEO

Richard Middleton
May 10, 2023
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Case Study: Diary of a CEO – Full Video Production

Who is Steven Bartlett?


Steven Bartlett is an entrepreneur who made his mark with Social Chain, a leading social media company. He later became an investor on Dragons’ Den (the UK’s *Shark Tank*) and is best known as the host of The Diary of a CEO, one of the most influential business and self-development podcasts in the world.  

Our Role: Full-Service Video Production


Two years ago, we worked on thediary.com, creating high-quality video content for Steven Bartlett’s journaling program. Since then, our collaboration has grown significantly. We now manage all video production for The Diary of a CEO, a YouTube channel with over 10 million subscribers.  

What We Do:
- Multi-camera video editing – Cutting and structuring high-quality episodes for YouTube.  
- Audio optimisation – Cleaning and enhancing sound for clarity and consistency.  
- Color grading & visual enhancements – Ensuring a polished, cinematic look.  
- Social media content – Crafting short-form promotional assets from full-length interviews.  

Challenges & Solutions


📍 Large-scale production needs– With multiple guests and weekly releases, we streamlined a seamless editing workflow to maintain **consistent, high-quality content**.  

🎙️ Audio clean-up – Given varied recording environments, we enhance audio clarity, reducing background noise and ensuring a professional sound.  

📈 Growing audience demands – As *Diary of a CEO* scaled, we adapted to higher production requirements while keeping turnaround times efficient.  

Results:


- Millions of additional views
on YouTube and social media.  
- Improved production workflow, helping the team focus on meaningful content.  
- Consistently high-quality videos, maintaining a professional and engaging experience.  

If you have a podcast and need expert video production, we’d love to chat.  

🔗 Check out The Diary of a CEO on YouTube.

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Richard Middleton
May 10, 2023
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